Privacy Policy

Last updated: January 2024

Introduction

spry-velocity Ltd ("we", "our", "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, store, and protect information when you use our website or engage with our services.

We operate under the data protection laws of the United Kingdom, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Information We Collect

We may collect and process the following categories of personal data:

Information You Provide Directly

  • Name and contact details (email address, postal address)
  • Financial information you choose to share during consultations
  • Records of our conversations and advice provided
  • Feedback and correspondence

Information Collected Automatically

  • Technical data including IP address, browser type and version, time zone setting
  • Information about how you use our website, including pages visited and navigation patterns
  • Device information including operating system and platform

How We Use Your Information

We use your personal data for the following purposes:

  • To provide our financial education and guidance services
  • To respond to your enquiries and communicate with you
  • To maintain records of our consultations and advice
  • To improve our website and services
  • To comply with legal and regulatory obligations
  • To send service-related communications

Legal Basis for Processing

We process your personal data under the following legal bases:

  • Contract: Processing necessary to perform our services or take steps at your request before entering into a contract
  • Legitimate interests: Processing necessary for our legitimate business interests, such as improving our services, provided these don't override your rights
  • Consent: Where you have given explicit consent for specific processing activities
  • Legal obligation: Processing necessary to comply with our legal responsibilities

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected. Our general retention periods are:

  • Client records: 7 years from the end of our relationship, in line with professional standards
  • Financial records: 6 years, as required for tax and accounting purposes
  • Marketing preferences: Until you withdraw consent
  • Website analytics: 26 months

Data Sharing

We do not sell your personal data to third parties. We may share your information with:

  • Service providers who assist with our business operations (e.g., IT support, cloud storage)
  • Professional advisers including accountants and legal counsel
  • Regulatory bodies if required by law

All third parties are required to respect the security of your data and treat it in accordance with the law.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Secure password policies and access controls
  • Regular security assessments
  • Staff training on data protection

Your Rights

Under data protection law, you have rights including:

  • Access: Request a copy of your personal data
  • Rectification: Request correction of inaccurate data
  • Erasure: Request deletion of your data in certain circumstances
  • Restriction: Request limitation of processing in certain circumstances
  • Portability: Receive your data in a structured, machine-readable format
  • Objection: Object to processing based on legitimate interests
  • Withdraw consent: Where processing is based on consent

To exercise any of these rights, please contact us using the details below.

International Transfers

Your personal data is primarily stored and processed within the United Kingdom. Where data is transferred outside the UK, we ensure appropriate safeguards are in place, such as standard contractual clauses approved by the Information Commissioner's Office.

Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

Contact Us

If you have questions about this privacy policy or our data practices, please contact us:

spry-velocity Ltd
47 Colmore Row
Birmingham, B3 2BS
Email: [email protected]

Complaints

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow, SK9 5AF
Website: ico.org.uk